To ensure information accuracy and the efficient implementation of a client's website, RileyMEDIA utilizes a four step development methodology: (1) needs assessment, (2) information / interaction design, (3) interface design, (4) site integration / review.

• Needs Assessment: The initial stage of any successful project involves planning. RileyMEDIA will assist the client in the process of transforming a vague and difficult to define multimedia project into an exacting product. To accomplish this project, RileyMEDIA will work with the client to render a needs assessment that will (1) determine the goals and objectives of the client's website (2) identify the target audience, (3) define the content, and (4) select the proper technology. Once these issues have been identified and defined, RileyMEDIA will post them in a design brief in the client area of the RileyMEDIA website.
• Information / Interaction Design: Information Design involves determining the best structure to deliver the content to an identified audience. Interaction design involves selecting compelling website functionality and session design for dynamic content to create an engaging experience. To ensure the integrity and effectiveness of the client's website, all of the goals for the site, as well as the target audience viewing the site, will be considered. RileyMEDIA will provide a schematic detailing the architecture of the site including content location and navigational structure. This schematic will be posted for review and signoff in the client area on RileyMEDIA’s website. Additionally, the functionality and user orientation will be described in an interaction flow chart detailing the behaviors of each of the objects (text, images, buttons, etc.) on the site’s featured pages. The information and interaction design schematics act as “blue prints” from which the interface will be designed. All of this information will be presented as the project progresses in the client area on RileyMEDIA’s website. Once the client has signed-off on the information / interaction design, RileyMEDIA can proceed with the interface design phase.
• Interface Design: Interface design involves developing the look and feel of the website. This look and feel is drawn from the navigational components such as buttons and headers as well as overall page layouts. The visual style of the site will be designed with the target audience in mind while maintaining consistency with the client's current identity and overall site usability. The look and feel of the website will be developed as composite images posted to the client login area on the RileyMEDIA website. These images will represent interface layout approaches. At this time, any changes to the design will be discussed and made. Once the client has signed-off on the composite interface design, RileyMEDIA can begin to integrate the actual website.
• Site Integration/Review: The integration of the website involves combining the graphical elements, text and specialized code and/or other interactive media elements. This could also include server programming and permissions. Once the site has been integrated, it will be available for client review. Only after the client and RileyMEDIA have reviewed the site will it be published on the Web.